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Woke washing? How brands like Gillette turn profits by creating a conscience | Advertising | The Guardian
Gillette ad takes on 'toxic masculinity' in #MeToo-era rebrand - syracuse.com
:format(webp)/arc-anglerfish-tgam-prod-tgam.s3.amazonaws.com/public/U7Y3GYR6OJEOJMP7NHNPKV3N7I.JPG "Gillette: The bad boy of razors meets the #MeToo movement - The Globe and Mail")